Behind the Scenes: The Farah Talib Aziz for Crimson S/S’16 Lawn Story!
With the debut of Farah Talib Aziz for Crimson Lawn S/S’16 around the corner, its time for the inside scoop…
Ready, Set, Shoot: Momina Teli Luxury Pret Spring/Summer ’16 Campaign!
Elegance personified, Momina Teli has always kept us in awe of her consistently classy and stylish clothing and over the…
Whats in Store?: Nomi Ansari Embroidered Chiffon Collection 2016
Tired of lawns? Why not make a statement in breezy and sophisticated chiffons this blazing hot summer. Bold, traditional and…
Behind the Scenes: At Sanam Chaudhri S/S’16 Bridal Campaign!
The quintessential signature quality of Sanam Chaudhri bridals come through beautifully in her upcoming new bridal campaign featuring the simple…
Ready, Set, Shoot: Zainab Salman S/S’16 Scorching Hot Luxe Pret Campaign!
‘Bold femininity’ would be the perfect way to describe Zainab Salman’s new luxury pret line featuring the smouldering Rubab Ali….
Ready, Set, Shoot: Élan by Khadijah Shah Spring/Summer ’16 ‘Marrakech’ Lawn Look Book!
Brace yourselves the Élan Spring/Summer lawn campaign is here! From concept to finish it truly enchants, transporting us to the…
Interview: The Elan SS’16 Lawn Story From Khadijah Shah, Team NFK, and Nidhi Sunil!
With the launch only a few more days away, we know you can barely wait to grab your favorite designer…
Whats in store?: Cross Stitch Spring/Summer ’16 Lawn Look Book
Over the years Cross Stitch has engraved its name for excellence and creativity, vividly showcased through their products. Their new…
Trend Alert: HOBO BY HUB Spring/Summer ’16 Campaign – Rock n Roll Accessories!
Spring/summer is the season where the accessories you pick to style your look actually take precedence over the outfit itself….
Project Runway: PSFW16 Day 1 – Sana Safinaz, Feeha Jamshed, Muse (Part I)
Opening Day 1 with a bang, Sana Safinaz the reigning Queens of Pret debuted their Sugar Rush collection for PSFW16. The…
Style Notes: Morri Luxe Style File!
Rich whites, deep majestic hues and distinct detailing define the new luxury pret line by Morri as they continue to…
Interview: Joining the Lawn Brigade; Mina Hasan Debut SS’16 Lawn!
The mother daughter duo team of Mina Hasan and Alisha Hashmi Mandivwala has always wowed us with their feminine statement…
Ready, Set, Shoot: Shamsha Hashwani Couture Formals SS’16 Anniversary Campaign
With their latest campaign celebrating one year of Shamsha Hashwani’s flagship store, the designer absolutely mesmerises us with her new collection….
What’s in Store?: Kamal Lawn By So Kamal Spring Summer Collection 2016
Beat the heat this summer in style as So Kamal introduces their Spring Summer’16 collection now in stores at all…
Ready, Set, Shoot: Ali Xeeshan for Warda Lawn S/S’16 Look Book!
Bold, bright and edgy; we wouldn’t expect anything less from creative genius Ali Xeeshan’s collaboration with powerhouse Warda Textiles. Known for his theatrical…
What’s in Store?: Generation’s ‘Manjeet Diaries’ Sets the Tone for Women’s Day!
Generation’s new and refreshing Spring Collection “Manjeet Diaries” is here to empower women and break the traditional gender barriers. With its unique…
Behind the Scenes: HOBO by HUB Spring/Summer ’16 Campaign Feat Zoe Viccaji
HOBO by HUB’s new spring/summer 16 campaign makes a bold fashion statement. The usage of bright and vibrant colours modelled by the…