Neelo Allawala, HSY and Mahgul Shine On Day 2 Of Pantene HUM Showcase!
The second day of Pantene HUM showcase brought on a variety of trends which curried favor with everyone’s style quotient….
Sana Abbas’ La Fiesta Has Us Ready To Party!
Sana Abbas’s brand ethos has always remained synonymous with chic bridals and quality couture wear. Their ten year journey has…
Ready, Set, Shoot! : Shamaeel Ansari’s Luxury Collection Online Now!
When one thinks of House of Shamaeel, they think of art and color flowing through a silky fabric in either…
What’s In Store! : Umaima Mustafa’s Kaya Hits All The Right Notes!
Since 2013, Umaima Mustafa has thrown their support and hard work towards keeping fashion innovative and timeless through their seasonal…
The Secret Word: Kiran Malik’s Star Knows No Bounds!
You’ve seen her face represent an array of clothing brands. You’ve styled your statement outfit courtesy Style Berri. You’ve seen…
Ready, Set, Shoot! : Elan Silk Is Just What Your Wardrobe Has Been Asking For!
Whenever a new season approaches, we’re always looking for new trends to sport and new colors to embrace. With every…
What’s In Store : alKaram Opens Its Doors To Lahore!
For the past 30 years, alKaram has been a trusted ally in helping fashionable women embrace their style. Their creativity…
The Secret Word: Sania Maskatiya Talks NYFW2018!
Sania Maskatiya’s brand is known for pushing boundaries and reaching new heights of success which has not only rewarded the…
Project Runway: FPW2018 Deepak Perwani’s First Solo Show!
The third and final day of fashion week centered around one designer. His name has grown to become one of…
Project Runway: FPW2018 Top Picks – Wardha Saleem, Rano’s Heirloom, Maheen Karim and Maheen Khan!
With every Pakistani Fashion Week, we see breathtaking collections that meticulously tell a story and set a mood for the…
Ready, Set, Shoot! : Sana Salman’s Ethereal Autumn Winter Collection Is Calling Your Name!
Since the launch of her brand in 2010, Sana Salman has remained loyal to her motto, “A dress can change…
What’s In Store: Accessories You Need To Jazz Up Your Fall Look From Aura Art By Saba Talpur!
Up your style quotient this fall season with Aura Art by Saba Talpur- a jewelry brand that is both luxurious…
Ready, Set, Shoot! : Zainab Chottani’s Playful Eid Collection Out Now!
The Pakistani fashion industry has many names that float from circuit to circuit. There are some that remain synonymous with…
Ready, Set, Shoot! : Sapphire’s New Eid Collection Has You Ready!
The brand Sapphire has always remained faithful to their commitment of providing the high street fashion scene with all kinds…
Ready, Set, Shoot! : Qabool Hai By Nomi Ansari!
The term “Qabool Hai” is exchanged when a man and a woman promise themselves to each other on their wedding…
Ready, Set, Shoot! : Khaadi’s Midsummer Lawn Out Now!
Since 1998, Khaadi has managed to spin a contemporary design while still keeping the origins. A store that houses a…
What’s In Store : Misha Lakhani Goes On Sale!
When women proclaim they’re wearing Misha Lakhani, either at an intimate gathering or a widely attended wedding reception, they admit…