Style Notes: A Sneak-Peak into the Women’s Unstitched Winter Collection by Gul Ahmed
With the end of the year approaching fast, we are all happily indulging in the task of looking out for…
5 Shoes Every Woman Should Have In Her Closet
Craving something to look forward to next year? Then we think the all-new 20/21 statement footwear collection from Ideas should…
#InstagramWeekly: 12 Celebrity Instagrams You Don’t Want To Miss!
As the week starts it time to look back and witness some iconic moments you may have missed- it’s our…
Project Runway!: Image, Zaheer Abbas and Sublime by Sara Ignite Day 1 of Pantene HUM Showcase!
The first day of Pantene HUM showcase was off to an amazing start as seven fashion brands showcased their various…
Nazakat Volume I by Sanam Chaudri Hits All The Right Notes!
If you’re beginning your search for the perfect Eid outfit that is both comfortable and elegant at the same time,…
To celebrate 20 years of Khaadi is to celebrate you
From what started as a small store in the heart of Zamzama, Khaadi has stolen the hearts of many in…
Ready, Set, Shoot: Elan Indigene Pret Separates; An Ode to Craft.
Luxury fashion power house Elan is on a roll, having launched a stream of recent fresh collections each encapsulating different…
10 Question Test Blog
Shamsha Hashwani presents “Bayram”; a beautiful luxe collection derived from Middle Persian, Bayram means celebration. This collection embodies the essence…
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If there’s one thing we know about Misha Lakhani and Miraka by ML, it’s that they’ll collectively deliver pieces that…
Canary Cove Eid 2018 Exhibition
With designers coming out with their Eid collections, it’s time to add a little touch of glamor and sparkle to…
The Secret Word: Somaya Adnan Brings Lahore Fashion To Karachi With Runway Eleven!
The co-creative head behind designer brand Ayesha Somaya and Brands Just Pret is back with a brand new endeavor- this…
Project Runway: FPW Spring/Summer 2018 Top Picks- Deepak Perwani, Natasha Kamal, Rozina Muneeb and Saira Shakira!
After an extravagantly elaborate display by designers on day one, the glitz and glamour continued on the second and final…
Project Runway: FPW Spring Summer 2018 Top Picks – Farah Talib Aziz, Gulabo by Maheen Khan and Yasmeen Jiwa!
The first day of the annual FPW was met with strong-willed statements by designers who took the runway. Every collection…
Style Notes: El Pastels by Ideas Pret Coming Soon!
Spring can be embraced with a variety of patterns and designs. From digital print lawns to intricate floral embroidery, there…
Style Notes: Sana Safinaz ITGirl’s take Dubai By Storm!
Sana Safinaz has always been famous for inventing innovative ways to broadcast the beauty of their lawns. For many years,…