When it comes to buying intimates we’re constantly looking for three things- comfort, style and quality. Well this season Sapphire launched their intimates range and it’s safe to say they’ve checked all our boxes! With four categories including everyday, prima, curve and bridal; catering to everyone’s individual needs and likes ensuring every woman feels beautiful and comfortable in the pieces they wear.

#FindBeautyBeneath

Everyday is a range you can wear daily, made in soft, breathable fabric available in nude shades to accommodate daily wear needs. Their prima collection is a true treat offering stylish and fashionable pieces made in vibrant colors with lace trimmings. We love that  Sapphire Is all inclusive with their brand including a curvy range for women who require extra support without compromising quality and style. And lastly, for brides to be their bridal range features gorgeous lacy garments with net and satin with a variety of silhouettes  from baby dolls and briefs to robes and bras- Sapphire Intimates has it all. “So ladies, head over to Sapphire stores at Gulberg, Lahore and DMC, Karachi and get yours today! Have a look at our top picks below:”