Maybe it’s the intense summer heat but there is certainly one trend from 2015 that we are grateful for: Loungewear! For the first time in Pakistan, ‘Amene’ loungewear is set to make its debut this season with a luxurious yet relaxed line of stylish separates in lush fabrics and chic prints on majestic pinks, greys and purples! Conceptualized and designed by Fatima Masud, the masonic collection shot in London’s affluent and lavish Masonic temple, Andaz Hotel, rings true of the neo-classical inspired architecture and furnishings of the location. Steeped in mystery and a culture of exclusivity, the clothing is evocative of the opulence and sophistication of a bygone era with its elegantly slack and deluxe look and feel.
Dress ’em up or dress ’em down, the pieces can be worn separately; paired with trendy jeans for a street-luxe day time look or to an evening soirée with funky accessories for an effortlessly chic appeal! A unique step up from sleep wear, we love the versatility that designer lounge wear offers us – a happy medium between informal and formal wear that’s soft against the skin and flattering on all body types. It’s never been so glamorous to relax. Check out the debut collection below for a practical yet fashionable look! Launch exhibit happening today at Cosa Nostra, Lahore!
Launch exhibition: Cosa Nostra, Gulberg II, Lahore, 3pm-630pm.
