The pioneer multibrand store, LABELS founded by Zahir Rahimtoola, will be formally launching its retail presence in Islamabad on 18th October in collaboration with Amna Badar. While the grand opening event has been scheduled for end of November. the store is planning a soft launch this weekend to introduce residents to their balanced mix of designer labels from Karachi, Lahore and Islamabad covering a variety of price points and diverse tastes.

Inside the new LABELS Islamabad store

LABELS already enjoys a dominant presence in both Karachi, Lahore, and Faisalabad along with an Estore that caters to worlwide delivery of the latest designs from its eclectic panel of designer brands.  

Speaking about the new store CEO Zahir Rahimtoola remarked, "LABELS Islamabad is a licensed operation and our licensee, Amna Badar has worked very hard and diligently to set up a very beautiful store. We are currently having a 'soft' opening of the store as I believe that one must walk before one can run. The grand opening will be held at the end of November and for that we have commissioned Rezz the event management maverick of Islamabad to manage the event. We hope to add Elan, Sania Maskatiya, Nida Azwer, HSY and Adnan Pardesy at the grand opening."

The current list of designer stockists at LABELS Islamabad to look forward to include both renowned and emerging labels including the following: Aamna Aqeel. BNS, Deepak & Fahad, Dhaagay, Fahad Hussayn, Faraz Manan, FNY, Hamna Amir,  Insam, JVs Couture, Kaam, Khadija.Aisha, Koel, Labels, Layla Chatoor, LifeTime, Lubna Sohail, Maheen Karim, Mala, Mashaal Moazzam, Muse, Nadia Ellahi, Nomi Ansari, Saaya, Saba Ghauri, Sana Khan, Sanam Chaudhri, Sara Bokhari, Shamaeel, Sonya Battla, Timma's, Zahra Shallwani, Zara Shahjahan, and SILK by Fawad Khan.

LABELS Islamabad opens its doors at 6pm, Saturday, October 18th 2014, set on 6000 square feet and located on the main road of the prestigious F6/1 sector at No.3, Main School Road, F-6/1, Islamabad (Near 7th Avenue).