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What’s In Store: Asim Jofa’s Luxury Lawn Collection Is Truly Breathtaking
What's in Store

What’s In Store: Asim Jofa’s Luxury Lawn Collection Is Truly Breathtaking

Asim Jofa is back with another striking luxury lawn collection! The designer has been a pioneer in lawn and each year his collections are a glorious mix of visual enhancements assisted with magnificently curated details. This year his luxury lawn collection truly illustrates ethos of the brand by bringing forward an assortment of pieces that are a beautiful mixture of breezy luxury fabric and vivid imagery of bold hues laden with enchanting embroideries.

This complete collection is a tribute to the genuine beauty of women and every ensemble in it has been crafted to exemplify the virtuosity in craft. The glory of pure silk dupattas, harmonized with rich fabrics like jacquards and organza that bring together a tale of creativity- ensuring you look your best everywhere you go. A wide array of unique looks that cater to all kinds of festive events- wether you’re going to Sunday brunch or an evening soirée; Asim Jofa has got you covered. 

The collection features statement printed trousers along with composed digital print kurtas complimented with cascading dupattas, the ethnic vibe can be seen in the undertone of each creation. paying tribute to the splendor of the subcontinent, emphasized through a series of folkloric jhumka motifs and arabesque patterns. The inclusive color scheme for the entire collection is the seamless synthesis of a mid summer’s dream. A vivacious display of crisp mints, tawny rusts, pure ivory whites and so many more shades just add to the ingenuity of what this luxury lawn collection is all about. Scroll down and have a look at our top picks from the range below:  

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