Sania Maskatiya’s brand is known for pushing boundaries and reaching new heights of success which has not only rewarded the brand but also Pakistan. This year, the perennial designer was chosen to showcase her Western pieces from her extension brand, Sania’s Studio, in one of the world’s most fashion focused runways – NYFW. Not only was it a huge accomplishment, but it was a chance to represent her country as well as her talent. From how it all fell into place to her clothes meeting the Western gaze to being in New York City, superstar Sania Maskatiya shares it all!
Tell us about the process leading up to NYFW? How did it all happen?
The Council of Aspiring American Fashion Designers approached us for our brand, Sania Studio. CAAFD is an organization in the fashion industry with the ambitious goal of backing designers who aspire to do business in the United States. There was an exchange of ideas and everything just fell into place from there.
How did it feel when you found out you were heading to NYFW?
We were excited when we found out we would be part of this platform. It was a wonderful experience.
Is Sania’s Studio an extension of your brand Sania Maskatiya?
Yes Sania Studio is an extension, however Sania Studio is completely western wear whereas Sania Maskatiya is predominantly eastern.
Now that you have this huge accomplishment as a feather in your artistic hat, can you tell us what you see for Sania’s studio as well as Sania Maskatiya in the near future?
Sania Maskatiya and Sania Studio are geared towards expansion, continually exploring new ideas.
What advise would you give to aspiring designers?
Keep working hard, stay focused and committed in your work ethic.
What are some of the qualities you saw at NYFW that were different from Pakistani Fashion Week’s? Would you like to see any of these qualities implemented in our country?
It was an exciting experience. Everything was extremely organized and done in a timely manner.
Sadaf Fawad Khan Talks About Her New Bridal Collection Adam And Eve!
With each new collection, Sadaf Fawad Khan has said that the brand has learned more about what the customer wants…
Secret word: Tabesh Khoja In Our Rapid Fire Round!
Tabesh Khoja shared all of his styling tricks as well as his style turn off in our quick and easy…
Secret Word: The Fabulous 5 Year Fashion Journey Of Mohsin Naveed Ranjha
Five years ago, Mohsin Naveed Ranjha took the plunge and decided to join the fashion industry. Having always been inclined…
The Secret Word! Khadijah Shah Shares Her NY experience!
1. Tell us about the couture collection you’re showing- what are you hoping the audience will draw from it? For…
The Secret Word! Nazish Hussain Invites Us To Shop For A Cause!
On the 31st of August, it’s time to bring your retail game at its peak to Secret Stash’s event Shop…
- Behind the Scenes
- Bollywood Blast
- Colors to keep
- Designer Debut
- Exhibition Hit List
- Gift Guide
- Hair File with the Experts
- Health & Beauty
- In the Spotlight
- Lawn Fever
- Makeup File with the Experts
- Project Runway
- Ready, Set, Shoot!
- Style Notes
- Sunday Fun
- The International Edit
- The Secret Word
- Top Ten Anything
- Travel Diaries
- Trend Alert
- Wedding Wear
- Weekend Obsession
- What's in Her Closet?
- What's in Store
- 11 months
With every lawn collection Crimson & Republic Women’s Wear up the ante when it comes to innovation, creativity and style….
- 11 months
Ayesha Ibrahim presents her Spring/Summer’19 Lawn! Sway with style this summer in the designers luxury lawn featuring the designers signature…