Every lawn season brings forth a first time designer that’s ready to add a touch of their talent. This year introduces Zehra Saleem – a Lahore based designer in collaboration with Panache Lawn. Her collection flourishes with florals, and allows every modern Pakistani girl out there to feel at one with spring. Zehra sits down and discusses her concerns as well as her excitement towards the launch of her lawn, and what she sees moving forward. We wish Zehra all the luck in the world and we urge all of you reading to pick up a Zehra Saleem x Panache Lawn creation now! Check out the full interview below:
Tell us about what inspired your lawn collection?
The inspiration behind this collection was nature’s splendor combined with the modernity of graphic designs to portray a very elegant yet chic lawn collection for the modern Pakistani women.
What designs and fabrics are you using?
The designs being used have been derived from the details of earth’s gardenia and nature itself, printed on the best quality lawn being produced in Asia yet with a fine thread count to make the customer feel the comfort of looking luxuriously fashionable.
How did you decide to partner up with Panache for your first debut into lawn?
What does a regular day at work look like?
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