Project Runway: Ather Hafeez for Sana Safinaz & Ayesha Farook Hashwani at FPW A/W’14 Day 1!
Fashion Pakistan Week A/W’14 Day 1 had two very prominent peaks in the showcases of Ather Hafeez for Sana Safinaz Pret and Ayesha Farook Hashwani. Starting the eagerly anticipated evening with a bang, Ather Hafeez opened with a live band to set the boho-beach party ambience for his showcase. What followed was an absolute awe inspiring feat of fabric layering, print on print styling, and scintillating ensembles that could be effortlessly broken down or built up to achieve multiple distinctive looks. This was also the designer’s aim for this particular pret collection which will be stocked as is on racks in SS stores, as well as translated for eastern pret wear for the upcoming season. Splashes of color on black, Ikat and chundri patterns, bursts of color detailing all punctuated by a melting pot of fabric textures from muslin to organza created the illusion of a feast for audiences. Calligraphic and sporty Sana Safinaz logos are sure to be a hit with the label’s loyal fan following. Loosely structured, easy glamour with an edge – Ather Hafeez compliments the Sana Safinaz legacy flawlessly.
Ather Hafeez for Sana Safinaz
Safinaz Muneer and Ather Hafeez for Sana Safinaz
Ayesha Farook Hashwani made a spectacular comeback at Fashion Pakistan with an ornate baroque inspired collection that oozed positive allure. The gorgeous detailed cut out cinched capes are a must have for evening wear this winter season in fact we have our eyes set on the black cut work applique on deep red worn by AFH herself ! Divine gold hand work on black velvet and an especially stunning jacket entirely made of cut work and crystal embellishments were had remarkable presence on the ramp. The finishing and tailoring were delivered with finesse especially of the complex curved silk thread tassle tiered red show stopper worn by Abeer that completed the collection on a high from start to finish.
Ayesha Farook Hashwani
Photography: Tapu Javeri
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