Designer Debut: Sneak Preview Sanam Chaudhri for Blocked Independence Day Collection!
This Independence Day you can celebrate in style and do some good both at the same time. Here’s how! You may have heard some buzz about a certain fashion collaboration for the upcoming holiday by two popular young designer labels. It’s time to reveal all the details with an exclusive first look at the exciting concept collection coming to stores on 8th August that will donate 100% of the sales profits to five worthwhile charities. Sanam Chaudhri for Blocked by Afsheen Numair brings oodles of fun, patriotism and quirky fashion all for a good cause.
For the cherry on top Sanam Chaudhri is offering a free kurta to one lucky winner who sends in their ‘Selfie’ to Sanam at firstname.lastname@example.org wearing an outfit from the ‘ Sanam Chaudhri for Blocked Independence Day Line’! You simply cannot afford to miss out!
There have been Independence Day collections in the past no doubt but most of them shared a common misconception, that consumers were willing to look like a flag from top-to-toe, or only wear the outfit for a day and then be done with it since no matter how eccentric their fashion sense or overpowering their patriotism, they couldn’t possibly pull off wearing a flag during the rest of the year. ‘Sanam Chaudhri for Blocked by Afsheen Numair‘ evolves the idea of an Independence Day collection into one that can be incorporated into your everyday wardrobe and still evoke proud patriotism. Subtle symbolic touches and patch work object prints such as the Sindhi and Balochi topis, coin prints, and the flag symbols mix with graphic houndstooth and polka dot block prints to create fresh and edgy statement kurtas and tunics. Bright neon colors add to the celebratory mood of the occasion.
The limited edition kurtas will be available at Labels and Ensemble in Karachi, Fashion Pakistan Lounge in Lahore, and at L’atelier in Islamabad from 8th August. 100% of profits will be donated equally to five notable charities striving to make a difference. Imkaan Welfare Organization is an NGO dealing with the issue of infanticide and child abandonment in Pakistan. Seraj Village is model village built with a school, self sustained organic farming that the farmers then use to feed their families, a school with over 100 students, and a clinic to provide basic healthcare and immunization to the poor of the locality. ULPHAT is a nationwide, Pakistan based non- profit organization with the slogan that not a single child of Pakistan with complex surgical problems be left untreated. This is the first ever organization of surgeons in Pakistan, dealing with complex surgical conditions of children and making a positive impact on their lives. A portion of the proceeds will be donated to the Hasan Mangi Memorial Trust which runs a model village in Khairo Dero Sindh. The fifth charity is the Pakistan Animal Welfare Society which coordinates help for animals in need through Facebook and Twitter by putting people in touch with each other.
Get a glimpse at the collection prints below and don’t miss out on the chance to make a difference by shopping for a good cause this Independence Day! Don’t forget to send in your selfies wearing kurtas from the collection to Sanam at email@example.com by 20th August’14 to win a free Sanam Chaudhri kurta!
Credits: The design and prints have been created by Blocked with styling and finishing by Sanam Chaudhri | The line will be available at Labels and Ensemble in Karachi, Fashion Pakistan Lounge in Lahore, and at L’atelier in Islamabad from 8th August.
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