Turkish Men's Wear Brand 'Sarar' Launches in Karachi
With the recent mushrooming of retail fashion in Karachi and Lahore, focus is finally shifting to take account of the prominent dearth of cosmopolitan men’s western wear. Sameer Pervez Hussain, Co-founder of Address Interiors takes the lead with the launch of Turkish franchise, Sarar at Dolmen Mall, Clifton this Saturday, 21st June.
A brand born in 1944 at a singular tailor’s workshop, today Sarar occupies a daunting presence in five continents and 49 countries across the globe. While it caters to both men’s and women’s wear, only the former line will be opened locally to cater to men who enjoy a sleek, sharply tailored look and quality workmanship. The Sarar range also includes men’s accessories including modern ties, scarves, belts, and shoes.
While we’ll have to wait to see the collection up close at the opening tomorrow afternoon, the Spring/Summer 2014 collection look book is impressive to say the least with very GQ suits and preppy clean styles.Sarar opening and red carpet to be held between 4:30pm-10pm at Dolmen Mall, Clifton, Karachi.