Saara Salim has an MBA from LUMS and a love for fashion. She started her own label in September 2010 and her designs imbued a clever blend of sophistication and whimsy. Always a stickler for looking impeccably put-together, she was the go-to designer for her friends and family members alike. With her ability to combine her business finesse with her flair for designing clothes, she had a successful venture on her hands and was itching to grow.
Natasha Zoya Farooq attended the Pakistan Institute of Fashion Design and upon graduating started her exclusive label of formal clothing with exquisite embellishments. Natasha has over a decade of experience in the field of fashion, and has been part of the fashion faculty at the Asian Institute of Fashion Design and has even gained invaluable experience as an intern at Tracey Boyd’s fashion house in London.
The sartorially savy duo launched their eponymous label in 2011 for the cool, contemporary, and utterly feminine woman. Saara & Natasha’s sophisticated aesthetic blends understated luxury with a truly unique, urban feel to meet the demands of a modern wardrobe. With Saara & Natasha you can expect clean silhouettes, vibrant and understated palettes alike, and innovative fabrics. “We like to create clothes that are timelessly beautiful, instantly wearable and effortlessly elegant.”
Though the two have varying styles, it makes their designs complementary and the label has become synonymous with minimalist chic, pared-down elegance, sometimes with a twist of quirky. Saara & Natasha’s highly covetable prêt outfits encapsulate insouciant glamour and are a fashion-forward must-have for chic sophisticates of every age. You are sure to give your look a shot of inimitable chic with Saara & Natasha’s versatile separates of casual, semi-formal and evening wear.
Please visit our Events calendar
for information regarding their upcoming exhibitions.
Phone: (+92) (0) 300-8213267, (+92) (0) 300-8244254
Address: 77/3, 14th Street Khayaban-e-Seher, DHA Phase 6, Karachi