The House of SHEEP held an exclusive fashion show at its chic Dolmen Mall, Karachi outlet to launch it's latest Fall 2013 Pret and Semi-Formal line; 'The Floral Array' for Eid. The collection comprised of the label's signature contemporary and experimental cuts in a variety of solids, along with classic clean shapes with neat floral appliqued doilies.The color palette ranged from samba red to deep blue keeping in mind a more evening wear appropriate tone for Autumn. The pieces are a diverse mix of straight cuts, for a sharper look, to flowy lines that add a delicate, more feminine touch.

The fabrics used are a combination of cotton, butter linen and silks. The embellishments include handmade flowers and intricate embroidery detailing hints of zari, cotton and lace knotted techniques that are unique to SHEEP signature style as well as diamantes, jute and funky neon buttons to connect with the current candy craze.

Apart from this the label also introduced the SHEEP® Man Collection comprising of sophisticated Kurtas with the recent inclusion of Smart Casual Shirts and Pants made with 100% Linen fabric. Known for its elegant appearance, Linen is the fabric of choice for men who appreciate an ageless and classy look. The collection takes inspiration from the Pakistani urban man who enjoys understated luxury.

"We are very excited about the new collection as it's fresh and unique in its composition." " Ayesha Jafar, Marketing Manager " SHEEP®

Take a look at the complete fashion presentation of the collection and the very fashionable guests who appeared at the event including actress Arjumand Rahim, Stylist Maha Burney, and Model Meera Ansari.

The model lineup included Sehrish, Mannal, Ekra, Mubashira, Sarah Khan, Abrar, Saqib Khan, Taha Khan. The launch event organized by Catwalk Event Management & productions and PR handled by Catalyst PR & Marketing was attended by celebrities and socialites including Maha Burney, Momal Sheikh, Arjumand Rahim, Meera Ansari, Rukaiya Adamjee, Mujahid Hamid, Ayesha Ahmed, Mr. & Mrs. Asif Karim, Zahir Rahimtoola, Farah Khan, Saadia Nawabi and many more.

Photos courtesy Catalyst PR and