A brand new label, Pashu by Amara Ahmed goes a step ahead of the traditional multi-brand store concept to offer a store within a store for clothing and home furnishings under one roof with the opening of their new flagship in Lahore.
Committed to bringing a versatile blend of pret, formals, and bridals to their audience, founder Amara Ahmed aims to inspire and surprise merging style with practicality and sophistication with functionality. The label offer both a retail store based in Lahore and a fully stocked Estore
with luxury designers including Elan, Saneeya Muneer, Nadia Farooqui, Farah Talib Aziz, Umbereen Sharmeen, Khadija Karim and many more reputed labels currently available.
The multi-brand also offers classic heirloom hand woven Pakistani rugs and carpets which are sourced directly from the country's oldest and finest carpet mill. It continues to expand its designer base and has organized a pre-eid trunk show with a host of popular Karachi based designers showcasing their eid collections toward the end of May'15.
Watch this space and our Events page
for more updates regarding the label's new stocking designers and collections.