Origins, Pakistan's leading fashion, officially launched their Kids brand, "˜Origins Kids' on 11th April. It is probably the biggest brand launch with 10 outlets opening on the same day nationwide with a plan to expand to 30 outlets by the end of this year. Since its inception in 2010, Origins has seen astounding success in the local markets with 70 outlets opened in a span of 2 years. Origins has grown and developed under the guidance of Director Mr. Suleman who's genius lies in his clever layering of entrepreneurship with fashion. "Origins kids is an attempt to eliminate the need for parents to shop from abroad for their kids. We provide high quality products at affordable prices", Suleman Pervez.

Days before the launch, Origins Kids had already become the talk of the town with every mother wanting her kid to model for the next shoot. Team Origins Kids got thousands of entries for model hunt competition which makes the decision almost impossible. Team Origins kids dispatched 350 pre-launch gifts to candidates of model hunt. The town awaits the Grand launch with a massive fun filled carnival on Sunday, 12th April.

Origins Kids will cater to ages from 0 to 14. Stocked in stores nationwide, the collection has a wide variety of polo shirts, Graphic tees trousers and shorts for boys and party dresses, graphic t-shirts, tops,colored and printed jeans and skirts for girls.

This collection will capture the mood-altering power of color and a mix of graphic art and popular characters and super heroes, which growls with fun yet retains an aura of sophistication. Origin Kids will be a one-stop-shop for providing the perfect attire, be it any occasion. 

Press Release: Origins