New York based label MIRI by Mera Anwar was born at New York Fashion Week 2010, however it was not until just recently that the chic young brand came to Pakistan with their first Trunk Show held at Labels, Karachi. One of the few genuinely credible western fashion boutique brands in Pakistan, MIRI combines haute couture elements with edgy modern and vintage trends.
Inspired by the designer's life of travel, eclectic background and experiences working with renowned global designers such as John Galliano, MIRI manifests exotic embroideries from South Asia, high quality silks and luxurious fabrics from East Asia, and couture detailing and artisanship from Europe. All of which combine to result in intricately detailed garments that fit the wearer’s body to perfection.
Mera began her career in Paris, where she worked for a haute couture designer, Jasmin Santanen; here, she was able to hone her skills in design and production. Following Paris, Mera moved to New York City where she attended the exclusive Parsons New School of Design. While pursuing her fashion design degree, she gained exceptional experience at numerous well-known designers including John Galliano, Gian Franco Ferre, Malo, and Kara Ross. Upon graduating with honors, she presented her first contemporary collection. Thereafter, Mera continued to work on her next collection while freelancing as an assistant designer for major brands like J.Crew. Currently, she spends all of her energy on the MIRI Collection.
The MIRI girl displays upscale sophistication with an ounce of downtown fun and energy. Her color palette is unpredictable and her cuts are adventurous and innovative. Mera welcomes the extraordinary, often playing with different textures and bespoke tailoring for a fresh impact. By infusing a balance of unconventional aspects and her unique creativity, MIRI looks are instantly memorable.
Address: Labels, Khe Shamsheer, DHA, Phase V, Karachi | E-shop www.mirinyc.com | Diaboutique, London | Runway2street.com | Showroom in New York and Washington by appointment