[Pakistan: 20th January, 2014] Lux unveiled the first ever celebrity calendar of Pakistan amidst some of the biggest celebrities of Pakistan at the Lahore Grande, with a lavish and star-studded launch.

Emaad Irfani, who has previously also been seen in a Lux TV commercial, has been featured in the calendar along with supermodel Rabia Butt, both placed in a modern city setting. Actors Mehwish Hyatt and Fahad Mustafa on the other hand, are seen placed in a more romantic setting. What is common in both settings however, is the touch of class and sophistication which has been captured in a truly beautiful manner by ace photographers Guddu and Shaani. Renowned fashion designer Kamiar Rokni designed clothes exclusively for this shoot.

Pictures featured in the calendar, were also displayed in the form of an art gallery at the event. There was an exclusive live photo booth.

Management of the event was handled by J&S. The ambience of the event was created by inspiration taken from the calendar photo shoot itself and thus had a very baroque romantic feel to it. The live orchestra also added a unique touch.

Some of the celebrities spotted at the event included HSY, Khawar Riaz, Mehwish Hayat, Emaad Irfani, Kamiar Rokni, Fahad Hussayn, Yousaf Salahuddin, Babloo, Kuki, Amanat Ali, Nooray Bhatty, Mohsin Ali, Rana Noman, Kanwal Ilyas, Xile Huma, Sidra Iman, Natasha Saigol and Goher Mumtaz.

Photography: Faisal Farooqui