A brand new Ready-to-Wear label, Artezia will enter the fast paced Prêt-a-Porter landscape of Pakistan with a Pop-up Store launch at 9pm on31st July till 4th August at the Forum Mall, Karachi. Artezia represents a fast fashion and lifestyle brand that embodies the Artezian etho sof beauty and glamour for the modern woman of today. It marks a voyage of discovery, a frame of mind, and a life, which the brand serves to emulate through its signature collections.

The label will introduce authentic in-house prints, designs,and textured fabrics that aim to aspire to works of art, drawing inspiration from different cultures and ways of life, and molding them seamlessly into the united Artezian lifestyle brand. The label specializes in creating signature clothing that not only looks fabulous, but also feels fantastic using only pure fabrics.


From ultra modern and edgy to traditional, and from heavily embroidered formals to casual daily wear, all the designs created by the Artezia team aim to serve an array of occasions perfect for every season. Each design is unique, exclusive, and designed to compliment women across all age groups and body types.

Visit the opening of the Pop-up store at Forum Mall, Karachi on 31st July, 9pm through 4th August'13.