Whats new in the Closet


  • Tena Durrani Forever Couture; ‘Mon Reve’ Bridals
  • Weekend Obsession: Sneaking Around Town
  • Kids furniture line by Esque
  • Sana Safinaz Diffusion Luxe Summer’16!
  • Fashion’s Finest from Instagram, What We’re Loving this Week
  • Fit For The Floral Season; Celebrating Eid with Image Fabrics
  • Dress to Impress with House of Zoe Eid Collection 2016

Events Calendar

Retail Buzz

  1. Usme and Saman's Eid Exhibition on the 22nd of June!

    June 22,2016
    Umse Rehan and Saman Haris will be showcasing their Eid exhibition on Wednesday June 22nd from 10:30am to 7:00pm at 14, Main Kh-e-Bukhari, Phase 6, DHA, Karachi 
    Usme and Saman's Eid Exhibition on the 22nd of June!
  2. Ayesha Somaya Eid Exhibition on the 27th of May!

    May 27,2016
    Ayesha Somaya Eid exhibition is on the 27th of May! 11/C/1, Bukhari commercial Lane 6, Phase 6, DHA, Karachi. 3 to 7pm. +922135240022
    Ayesha Somaya Eid Exhibition on the 27th of May!
  3. Ayesha Farook Hashwani Spring/Summer exhibit at Ensemble Lahore 20th-21st May!

    May 20,2016
    Ayesha Farook Hashwani Spring/Summer exhibit at Ensemble Lahore 20th-21st May!
    Ayesha Farook Hashwani Spring/Summer exhibit at Ensemble Lahore 20th-21st May!
  4. Samia Ahmed's Eid/Summer exhibit on May 21st!

    May 21,2016
    Samia Ahmed's Eid/Summer exhibit on May 21st! 30-C1, 24th comm.street, phase 2 ext DHA, Karachi. View Profile. 
    Samia Ahmed's Eid/Summer exhibit on May 21st!
  5. Rema and Shehrbano's summer, eid and iftar wear exhibit on May 21st at Ensemble Karachi!

    May 21,2016
    Rema and Shehrbano's summer, eid and iftaar exhibition on May 21st and Ensemble Karachi. 11am-9pm.
    Rema and Shehrbano's summer, eid and iftar wear exhibit on May 21st at Ensemble Karachi!
  6. Afsheen Mehboob's Pre-Ramadan exhibition on May 21st!

    May 21,2016
    Afsheen Mehboob's Pre-Ramadan exhibit on May 21st! 15000 West Airport Blvd, at Club House Sugarland. 12pm-5pm
    Afsheen Mehboob's Pre-Ramadan exhibition on May 21st!

Read more...

E-Store Hot Picks

  1. Orient - Estore

    • OTL:16-024 - B

      3 meters lawn shirt.
      2.5 meters lawn dupatta.

      Rs. 2,850/-

    • OTL:26-075 - B

      1.25 meter lawn shirt front.
      1.25 meter lawn shirt back.

      Rs. 2,850/-

    • OTL:16-051 - A

      2.5 meter lawn shirt.
      Extra lawn sleeves.


      Rs. 2,850/-

    • OTL:16-074 - B

      1.25 meter dyed Jacquard shirt front.
      1.25 meter lawn shirt back

      Rs. 5,500/-

  2. SNM - Estore

    • SWAN BEIGE

      Front: Full Embroidered 1.25m
      Back: Digital Printed 1.25m

      Rs. 5,150/-

    • PESTO PINK

      Front: Digital Printed 1.25m
      Back: Digital Printed 1.25m

      Rs. 4,750/-

    • SNOW BLUE

      Front: Full Embroidered 1.25m
      Back: Digital Printed 1.25m

      Rs. 5,150/-

    • PURPLE DIVA

      Front: Digital Printed Embroidered 1.25m
      Back: Digital Printed 1.25m

      Rs. 4,750/-

  3. Lala Textiles - Estore

    • VTE-01-PEARL

      Dupatta: 2.50M (Print Chiffon)
      Shirt Front: 1.10M (Emb Chiffon)
      Back: 1.25M (Jaquard)


      Rs. 4,775.00/-

    • VTE-02-SWEDISH BLUE

      Dupatta: 2.50M (Print Chiffon)
      Shirt Front: 1.05M (Emb Lawn)
      Back: 1.25M (Print Lawn)

      Rs. 4,775.00/-

    • VTE-03-SAFFRON

      Dupatta: 2.5M (Print Chiffon)
      Shirt Front: 1.25M (Emb Lawn)
      Back: 1.25M (Print Lawn)

      Rs. 4,775.00/-

    • VTE-04-POWDER PINK

      Dupatta: 2.5M (Print Chiffon)
      Shirt Front: 1.05M (Emb Lawn)
      Back: 1.25M (Print Lawn)

      Rs. 4,775.00/-

  4. Zainab Chottani - EStore

    • COBALT BLUE NET SHIRT

      Doll up and captivate attention in this beautiful cobalt blue and ivory combination ensemble


      Rs. 24,500/-

    • GREY CAPE

      Look trendy and chic in this uber stylish embroidered organza coat with a large victorian aqua and beige embroidered and cutwork motif on the back.

      Rs. 24,500/-

    • DUSTY PINK CAPE

      Absolutely stunning dusty pink net cape with French lace throughout the bottom front and back.



      Rs. 26,500/-

    • MAROON CAPE

      Look alluring in this maroon embroidered organza jacket with beautiful pastel embroidery on the back and sleeves.


      Rs. 28,500/-

  5. Misha Lakhani - Estore

    • CULOTTES

      Wool culottes styled with a Lea Top Wool Dry Clean



      Rs. 15,190/-

    • KERRA TOP

      Wool culottes styled with a Lea Top Wool Dry Clean.



      Rs. 15,190/-

    • SAIRA MULTI-WRAP

      Velvet multi-wrap styled with capris & a belt Velvet Stretch Cotton Dry Clean.

      Rs. 19,486/-

    • DANTE COAT

      Printed crepe coat styled with a mustard tank and olive stretchy cotton pants Crepe Stretchy Cotton Dry clean

      Rs. 23,048/-

  6. Nadia Farooqui

  7. Tena Durrani - ESTORE

    • CINZA

      Digital print tunic. Short slit on center front hemline. Rounded daaman with short slits on side seam.


      Rs. 13,000/-

    • BLACK CRANES

      Band collar digital print tunic with box pleat on front neckline. Back of the tunic has a yolk with a box pleat.


      Rs. 13,000/-

    • ASPEN TREE TUNIC

      Digital print tunic with cowl neck and rounded daaman corners. Tunic length shorter from the front and longer from the back.

      Rs. 13,000/-

    • MINT PINK EMBROIDERED TUNIC

      Digital print tunic. Embroidery with touching on front and back neckline.

      Rs. 22,000/-

  8. Brands Just Pret - Estore

    • AS 001

      Mint green chiffon with self embroidered front and hand embroidered Swarovski neckline.


      Rs. 25,000/-

    • AS 002

      Black silk net shirt with batwing sleeves accessorized with dull gold antique handworked front and kaamdani.

      Rs. 35,000/-

    • JV-357

      Peach Chiffon Lace with net sleeves Jamawar embosed trouser.


      Rs. 14,175/-

    • ZH-D04

      embosed net with indian inner with tussel finish 2pcs.



      Rs. 9,000/-


View all E-Stores.

Style Blog

  1. Ready, Set, Shoot: Tena Durrani Forever Couture; ‘Mon Reve’ Bridals

    Ready, Set, Shoot: Tena Durrani Forever Couture; ‘Mon Reve’ Bridals

    Tena Durrani creations are evocative and emotional, a labour of love that offer a bride-to-be more than she had imagined when picturing her the perfect bridal for her special day. With each collection we discover a deepr realm of the designer’s couture sensibilities that seem limitless. This extension if the Mon Reve bridal collection features the enchantress Nooray Bhatti set…
    Continue reading
  2. Weekend Obsession: Sneaking Around Town!

    Weekend Obsession: Sneaking Around Town!

    It is a rare occurrence when fashion and comfort align and even more so when it comes to shoe trends, so when they do you don’t want to miss the boat! For too long fashionistas have been led down the ‘higher the stiletto the bigger the style statement’ path, but we’re all getting a much deserved break with the new sneaker…
    Continue reading
  3. Ready, set, shoot: Kids furniture line by Esque!

    Ready, set, shoot: Kids furniture line by Esque!

    Esque never fails to disappoint- and we are all agog at the launch of their new line of furniture for kids! The label carries forward their innovative and edgy design aesthetic onto their kids line to create pieces that are at once classic and versatile with just the right amount of fun!
    Continue reading
  4. Ready, Set, Shoot: Sana Safinaz Diffusion Luxe Summer’16!

    Ready, Set, Shoot: Sana Safinaz Diffusion Luxe Summer’16!

    Every girl needs a little sparkle in her life and this season they need not look any further than the new Sana Safinaz ‘Diffusion’ line! A collection dripping with glamour alternating between striking hues of gold, silver, ice blue and shimmering ornamental white Sana Safinaz weaves a multi-faceted range of dreamy formals to make any girl feel like an ‘It’ girl….
    Continue reading

Galleries


Farah Talib Aziz Eid Exhibition 2016!


HSY Karachi Store Launch at Dolmen Mall Clifton


Masarrat Misbah Makeup 1st Anniversary Lunch!


Lounge Wear Brand AMÈNE Launches in Lahore


ARY Film Awards 2016 celebrated in Dubai